Go-To Expert Branding Pack: In just five days, craft your irresistible Online Brand that people will recognise, follow and buy from!
In just five days, you’ll turn your online presence into a one-of-its-kind people magnet and irresistible Go-To Expert Brand people can't help but recognise, follow, trust and buy from you - all without pushy or salesy marketing!
Imagine you’re strolling through the supermarket when – out of nowhere – a person pops up, waving excitedly and yelling, “Hey! I know you from Instagram! I LOOOOOVE your posts!”
💎 Unveil the secret recipe to captivate your (potential) audience and community like a people magnet and become their trusted #1 Go-To Expert. Learn how to effortlessly and authentically showcase your unique vibe, expertise, and mission as the core of your brand – and people will start to see you as a credible authority that appeals to them. 🧲 NO PUSHY OR SALESY MARKETING!
✨ Do you really believe that Organic Reach, high engagement, and conversion rates are unicorns these days 🦄? NAH! With my thought leadership strategy, your unique passive income brand reaches a wider audience and leads to more followers, engagement, and conversions.
🔥 By mastering the art of clearly differentiating yourself from competitors, you will strengthen your market position and be able to charge higher prices for your digital products. Thanks to your Go-To Expert brand, these are perceived as premium product courses.
Before 2021, I was a well-known Corporate Business Transformation Lead, Business Coach, and Change Management Lecturer in the offline world.
But when I started my online business in 2021, it felt like I was starting from scratch—as a nobody.
Getting attention, engagement, and sales was a struggle for a long time.
No matter how much I tried to follow social media trends and advice from experts, it just didn’t work.
I felt invisible and out of place.
And I wouldn’t say I liked it at all. It was draining. 😑
So, at the start of 2023, I decided to do a biz relaunch and complete rebranding.
This process really helped me find my own voice and visibility again and regain my online credibility as a mentor for people starting passive income businesses.
These are people who want to sell their knowledge or passion in the most automated way possible, using highly effective lead-magnet ad campaigns.📈
Your Nu Ways from being invisible to becoming a recognised and trusted People Magnet & Client Whisperer
❌ I used to post all the time, but not many followed me or engaged with my social media posts, reels or stories – nor did I sell enough. It was like talking to myself, hearing crickets, you know? I was invisible – though the silence was deafening!
💎 Today, I post and have fun because my account is vibrant and interactive now – followers, engagements, likes, DMs, sales! BAAM! 💃🏻
❌ I used to have a hard time coming up with content – FULL WRITER’S BLOCK. I had a rough idea of what to do, but it always felt forced, salesy and fake, as if I was wearing a mask. Coming up with ideas was tough, even though I’m pretty creative. But I couldn’t bring myself to do goofy dancing videos – or literally yelling at people how great my offers are. 🤷🏻♀️ 😏
💎 Nowadays, it’s much easier to create outstanding content that truly represents me – and resonates with and activates my target clients. I’m no longer focused on followers or other numbers, and I couldn’t care less about what others are posting. Content planning is a piece of cake now! 🤩🤩
❌ It appeared that nobody was interested in my products and posts because of my vague content. I followed mainstream social media trends, which urged me to constantly change my brand communication like a leaf in the wind. I felt utterly lost and inauthentic, completely disconnected from my natural vibe.
💎 Today, bye-bye invisibility! I’ve really found my unique voice and made my go-to expert mark online by honing in on a specific niche and target audience, independent from a big following. My branding is spot on – from my brand story to my content to the design elements and communication I’ve chosen – boosting engagement and conversions – especially in ad campaigns.
Hey, does this feel familiar to you?
Pretending to be pushy, over-the-top and salesy just to be seen and recognised is not your thing - at all!!
MORE 🔄
You are fed up making all that content no one seems to see or is interested in.
It feels like playing a concert in the middle of nowhere:
It's like setting up a full concert with a band, lights, and sound system in a remote, uninhabited desert - And despite the quality of the performance, there's no audience to enjoy it.
BUMMER!!!
😱
Creating content is mega frustrating for you.
MORE 🔄
Whenever you sit down to prepare it - you have FULL writer's block and rather seek inspiration from others to the point you do a very similar content.
You feel you're life it lame and uninteresting compared to others and what you see on social media. You feel there's no story worth to tell!
ANNOYING AF! 😳
Your entire business venture still feels like a fake - like you're walking in someone else's shoes.
MORE 🔄
You feel not connected to your true self, and creating content feels like painting by numbers, following a predefined pattern without any room for your own creativity or expression.
What now?! 🤷🏻♀️
Is this you? I understand. 🧡
But rest assured, many people starting their online business – or any other business – face these obstacles.
However, it’s your choice now to turn these obstacles into valuable lessons, prompting you to rethink EVERYTHING – or to give up on your online business dream selling your wisdom as online courses on autopilot. ⤵️
”If people believe they share values with a company, they will stay loyal to the brand.”
– Howard Schultz, Starbucks CEO
Imagine to magnetically expand your Following, captivating your Audience, and become a respected, and trusted Voice and Expert in your Online Niche! 😍
Hey, but let’s not brush one or two major things about Branding under the carpet …. and why many give up early on their business venture is .
While the world of selling digital products and creating content is indeed thrilling, it's a missed opportunity for many who easiyl overlook the crucial role of a strong, unique, and recognisable brand in this game. Branding is the key to success, as it's what presents your products and content in the most appealing light, leading to increased attention, engagement, and sales.
A lot of folks think they can just go with the flow when it comes to their branding without realising that how they present themselves to the world is shaped by their beliefs, values, and purpose, which most people are not clear about. What they see and are aware of is just the tiny tip of the iceberg, and the rest is unchartered territory. And then they wonder why they are not visible to others—or not seen in a certain way, as they assume they should be. 🤔
Branding is seen by people as something only big corporations need, taking a lot of time and effort to build and maintain. But branding is super important for personal and small business brands, too—and it's less time-consuming and complex than you might think and, therefore, can be set up in a short time! Especially if you like to utilise AI resources like ChatGPT efficiently in your passive income biz, you need to be able to feed AI with exactly these branding details to be able to get the results like content, online course idea, etc. that authentically represents you and your biz. Just saying ...
Trying to establish oneself as an online expert and thought leader can be a daunting task for many, even if they possess a wealth of knowledge. They seem unable to get their head around this because they often associate thought leadership and expert status with giant social media influencer accounts. More surprisingly, many individuals hesitant to be seen as 'influencers' are comfortable expressing their thoughts and sharing their vision with family and friends. However, they often need help to bring this same level of confidence into their business communication and content, resulting in the creation of repetitive and uninspiring content, such as generic blog posts or social media updates. 😶🤷🏻♀️
Nope, my dear – you’ll take Branding more serious! 😉
This is why you have come to the right place!
In just five days, you can create an amazing online brand that represents your expertise, core beliefs, and passions and establishes you as the Go-To Expert Authority in your field.
Say goodby to pushy and salesy same-same marketing! Your brand will be so memorable, trustworthy and magnetically appealing that it will stick in people’s minds and generate excitement – especially in your ad campaigns that you rely on as passive income biz.
What you can expect
The secret way to win your clients' Hearts & Loyalty
[VALUE 299€]
Discover your True North that shapes your life and business
[VALUE 199€]
.. and let it be the ultimate magnet for attracting like-minded customers who dig your vibe and want to join your tribe
[VALUE 199€]
The secret to becoming seen & recognized as a Go-To Expert brand.
[VALUE 299€]
Make your Passive Income Biz Brand stand out from the crowd like a diamond!
[VALUE 399€]
And these 3 ultimate reasons make this FROM MAINSTREAM NOBODY TO RECOGNISED GO-TO EXPERT BRANDING PACK soooo remarkable and impactful
Unleash your brilliance with our unique 5-step branding pack, designed for online business owners and newcomers ready to turn their expertise into self-selling online courses!
This powerhouse toolkit makes branding a breeze and transforms the design process into a quick, out-come focusesm and practical journey. Plus, it sets you up for effortless content creation and marketing—like a stroll in the park, with a delightful shower of attention and admiration from your audience!
The kit’s branding process is your magic wand for transforming your passions and dreams into a unique and trustworthy personal brand that stands out from the crowd!
This all-in-one approach dives deep, helping you capture your one-of-a-kind story, values, and goals, then weaves them into a brand that’s not just yours, but truly represents the fabulous you!
Get ready to showcase what you believe in and watch your brand shine like never before!
Hey, I’m Mel!
Bubbly, candid, creative – and a transformative Passive Income Entrepreneur through and through.
I’m an engineer at heart. I love turning ideas into reality and making things happen—just like that! However, I also love to support people in their business and personal transformation as a certified business coach, business mentor, and counsellor.
Working in this sweet spot brings me joy and fills my heart. I’m very grateful I could do this for over 17+ years in the corporate world. Now, I work with entrepreneurs to build their passive income online businesses.
At the beginning of my Online Business journey, I struggled severely with visibility and social selling. Honestly, I used to hate selling my offers online and putting my expertise (and myself) in the spotlight. I always thought it was kind of sleazy and dishonest, but I didn’t know any better then.
Once I figured it out and switched up my mindset, even social media promotion was a breeze. I managed to find my voice by effortlessly telling my brand story through my different pieces of content.
With this, I shape the narrative, which is constantly changing and evolving. I create an engaging and attractive story for my audience, who showers me with love and attention in return. And it all feels honest, authentic, and ever-evolving.
I turned my expertise into yummy digital products and mini online for my online business. I built my automated passive income business model, the success blueprint I now share with my clients.
I help you transfer your expertise into digital product goodies and build your lean passive income business that fits your life, like your favourite outfit – unique, outstanding, and adjustable to fit your needs and wants.
You’ll get a steady stream of clients without having to do any content marketing, even if you hate selling like I used to.
I strive to live fully—free and independent from location, time and unnecessary stuff. And so can everyone else, how they want and need it!
Let’s do epic passive income s**t together!’
Frequently Asked Questions
Absolutely YES! Our personal values, which are at the core of our go-to expert brands, change and adapt as we gain experience. It’s important to make sure they align with our overarching purpose and that we can clearly communicate what we stand for and what we strive for. Revisiting and evaluating our values regularly is a good idea to ensure they really reflect where we’re at and what we want – and if necessary adapt our brands.
The course uses several powerful, tried-and-tested, effective coaching methods to help you think about and figure out the most critical aspects of a brand. All the unites add to each other. It’s a complete and straightforward coaching process that centers your brand on its core—YOU and your authentic self.
Immediately after payment, you will receive direct access to the course system and the self-study Online Program, which includes video tutorials, templates, and guides.
If you would like personal support, you can book it separately. You can join the CONNECT 360 POWER CLUB instantly or book 1:1 time with me. Booking links are also provided in the course system.
Hey, since this course is online and you have access for 12 months, you can start whenever you want. You don’t have to follow a 5-day schedule, so you can totally make it work for you and your needs.
Absolutely yes! It is possible to establish yourself as an expert in almost any industry or niche. If you’re unsure about what to do, feel free to email me with your industry, and I’ll let you know if it’s feasible. However, please note that I won’t provide advice on what type of expertise you should pursue.
111% YES – because it will help you build your following. Following the thought leadership strategy is the way to stand out from the crowd and be seen as an appealing go-to expert!