End of 2022? A complete disaster. I was running on fumes, stretched so thin I practically disappeared.

I told myself I’d slow down—but instead, I spent more than two brutal years working around the clock, juggling family, business, and a never-ending hamster wheel of selling high-ticket courses through social media posts and live coaching. The stress? Off the charts.

And then reality smacked me in the face: I was stuck in the time-for-money grind, where every Euro depended on me showing up again and again. No automation, no real system—just me, hustling like my life depended on it. Worse? The people I paid to lighten my load—didn’t. I spent more time fixing their sloppy work (think typos, misplaced images, pure chaos) than actually growing my business.

At the beginning of my business, I did what I thought was the smart move (and mosts other business starter do, too)—I outsourced my website and content management to “experts.” Big mistake.

Every tiny update took forever, cost a fortune, the results were horrible and left me feeling like a guest in my own business. The constant back-and-forth, the missed deadlines, the mess—I had officially lost control.

Then came the lightbulb moment: I needed to take back the reins so I can finally build the automated business I needed – and wanted.

I rolled up my sleeves, figured out how to build and run my own website, manage my content that drives engagement, launch my own sales campaigns, and run ads, etc. —without the ridiculous price tag, the please-fix-this-again emails or googling for help. Minimal cost, maximum flexibility, instant updates – maximum speed. And honestly? Way easier than I expected.

That shift changed everything. No more tech nightmares, no more time-for-money trap—just a business that works for me, not the other way around.

But beyond that? I finally felt light, free, and in full control of my income, my time, and my future. I OWN MY BUSINESS NOW!

No more waiting on someone else to maybe deliver. No more depending on outside hands to run my business. Just full independence and speed—to earn, create, and pivot whenever I wanted.

Now? I teach others how to skip the struggle and build a business that runs on autopilot—one that gives them the liberty to be, earn, and grow on their own terms. No stress, no burnout—just smart systems, digital products, and the power to shape your life exactly the way you want it.

If I could do it? So can you. And trust me—it feels damn good.