ABOUT US

Imagine Earning More and More—While Working Less and Less!

About us: Get to know MY NU WAYS! Team—our mission, what drives us, and the passion behind our ideas. Let’s see if we’re a perfect fit!

That’s exactly what your Knowledge & Skills, packaged into Digital Products, can do for you!

ABOUT US

Imagine Earning More and More—While Working Less and Less!

That’s exactly what your Knowledge & Skills, packaged into Digital Products, can do for you!

Kundenreferenzen Connect Kontakt Contact Datenschutzerklärung Über uns Ueber uns About Us Melanie Wild-Schleiffelder Katrin Caldewei
client acquisition and request automation Create and sell Digital Products online courses Lead magnet and upsell ideas Contact Decorative Diamond Graphic Client Testimonials Kunden Referenzen about us

About us

Stagnant Income?
Still Trading Time for Money?

Every business hits a plateau — you can’t sell to the same people forever. Showing up non-stop is draining, and more income feels impossible without more hours.

Now picture a 24/7 system on autopilot — bringing leads, expanding your reach, and earning while you live your life.

That’s the power of an automated passive income system: freedom without the health cost — and income that finally lets you breathe.

Real people. Real results. See for yourself.⬇️

client testimonials veronika hilger mütterplfelge

“Three months ago, I knew nothing about digital products and an online business. Now I’ve launched 4 digital products, built 2 automated sales funnels, and run my own website — all thanks to Melanie’s empowering, hands-on guidance. She didn’t just tell me what to do, she taught me in detail how to do it myself – and with the help of AI! With this solid foundation, I’m already scaling back my 1:1 services to go fully digital within a year.”

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“Working with Katrin was a game changer. I had so many creative ideas floating around, but she helped me bring clarity, structure, and focus to it all. Thanks to her, I was finally able to turn my vision into reality: helping more clients optimise their tax deductions through digital products. She supported me through the entire course creation process – from planning and organizing to recording – and made everything feel smooth and doable. I couldn’t have done it without her!”

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”I had been thinking about turning my knowledge into digital products for a long time, but the problem was — I just didn’t know how. That changed when I met Katrin. She helped me develop a product idea, and since then, I’ve been overflowing with ideas. I’ve already created and launched three digital products, which I now offer in my online shop on my website — and there are definitely more to come. Thank you so much, Katrin, for this amazing support!”

client acquisition and request automation Create and sell Digital Products online courses Lead magnet and upsell ideas Contact Decorative Diamond Graphic Client Testimonials Kunden Referenzen about us

About us

Stagnant Income?
Still Trading Time for Money?

Every business hits a plateau — you can’t sell to the same people forever. Showing up non-stop is draining, and more income feels impossible without more hours.

Now picture a 24/7 system on autopilot — bringing leads, expanding your reach, and earning while you live your life.

That’s the power of an automated passive income system: freedom without the health cost — and income that finally lets you breathe.

Real people. Real results. See for yourself. ⤵️

client testimonials veronika hilger mütterplfelge

“Three months ago, I knew nothing about digital products and an online business. Now I’ve launched 4 digital products, built 2 automated sales funnels, and run my own website — all thanks to Melanie’s empowering, hands-on guidance. She didn’t just tell me what to do, she taught me in detail how to do it myself – and with the help of AI! With this solid foundation, I’m already scaling back my 1:1 services to go fully digital within a year.”

You are currently viewing a placeholder content from Default. To access the actual content, click the button below. Please note that doing so will share data with third-party providers.

More Information

“Working with Katrin was a game changer. I had so many creative ideas floating around, but she helped me bring clarity, structure, and focus to it all. Thanks to her, I was finally able to turn my vision into reality: helping more clients optimise their tax deductions through digital products. She supported me through the entire course creation process – from planning and organizing to recording – and made everything feel smooth and doable. I couldn’t have done it without her!”

You are currently viewing a placeholder content from Default. To access the actual content, click the button below. Please note that doing so will share data with third-party providers.

More Information

”I had been thinking about turning my knowledge into digital products for a long time, but the problem was — I just didn’t know how. That changed when I met Katrin. She helped me develop a product idea, and since then, I’ve been overflowing with ideas. I’ve already created and launched three digital products, which I now offer in my online shop on my website — and there are definitely more to come. Thank you so much, Katrin, for this amazing support!”

About us

Contact Connect Kontakt Über uns About us Melanie Wild-Schleiffelder Katrin Caldewei

Hold Up… ! Are You In The Right Place?

If you’re nodding along… you just found your people! 🎊

Hold Up… ! Are You In The Right Place?

If you’re nodding along… you just found your people! 🎊

Contact Connect Kontakt Über uns About us Melanie Wild-Schleiffelder Katrin Caldewei

About us

Our Journey — From Trading Time to Automated Passive Income 🚀

About us

Our Journey — From Trading Time to Automated Passive Income 🚀

2000 - 2014
The Beginning

'We just don’t want to work like this anymore!'

Melanie Wild-Schleiffelder Katrin Caldewei Lebensstationen

By 2014, we were burned out from the corporate hamster wheel and said: enough! We wanted freedom — independence, location-flexibility, and time for life again.

Melanie was leading global transformation teams and projects in a pharma giant — turning manual processes into digital, automated systems and guiding entire departments through change.

Katrin was shaping leaders and steering HR in international corporations — training executives, attracting top talent, and keeping teams strong in complex environments.

2015 - 2017
The Transition

''Why not blaze new trails and grab opportunities by the horns?''

About Us Über uns Melanie Wild-Schleiffelder Katrin Caldewei MY NU WAYS Team iMellan CEOs Geschäftsführung

There must be more ....

Melanie stepped into digital business transformation consulting, invested in real estate, and completed a two-year business coach training.

Katrin shifted gears with professional mediator training.

We thrived on exploring, learning, and driving change.
Yet something still felt off…

2018 - 2020
The First Biz Steps

''We crave the freedom to live life on our own terms.''

About Us Über uns Melanie Wild-Schleiffelder Katrin Caldewei MY NU WAYS Team iMellan CEOs Geschäftsführung

We wanted life to feel even freer, so we dove into side gigs alongside our jobs.

Melanie launched an interior design venture, coached careers and businesses, lectured on change management — all while discovering golf and yoga.

Katrin began legal consulting and tested her hand at network marketing.

2020 - 2022
The Leap

''We are Business Owners!'

About Us Über uns Melanie Wild-Schleiffelder Katrin Caldewei MY NU WAYS Team iMellan CEOs Geschäftsführung

We took the leap: Melanie full-time, Katrin part-time — stepping into entrepreneurship.

Melanie founded iMellan GmbH and built MY NU WAYS! — a brand for digital programs, change strategies, and automation.
Katrin launched Caldewei Consulting, guiding professionals to elevate their leadership.

With smart social media and proven systems, we turned our expertise into thriving online businesses. 

Beginning of 2023
💥 The Reality Check

''We wonder: Are we on the right path?'

About Us Über uns Melanie Wild-Schleiffelder Katrin Caldewei MY NU WAYS Team iMellan CEOs Geschäftsführung

Another Burnout, Breakthrough & a Twist of Fate

By early 2023, we were stuck again — grinding 60+ hours a week, even after leaving corporate for freedom. Oops! 🥵

High-ticket sales, endless content, live coaching… yet still trapped in time-for-money. Burnout was the wake-up call.

So we made the bold move: digital products, automated sales, and paid ads. And just weeks after making the same decision — boom, our paths crossed. 🚀

2023 - Today
Our NU WAYS

''We walk NU WAYS together!'

From Solo Hustles to a Unified Powerhouse.

We met while breaking free from time-for-money hustles, turning our know-how into mini-digital products and passive income. What started as swapping ideas quickly turned into fueling each other’s growth.

By the end of 2023, it was already clear we’d join forces. Our automated funnels were scaling income and subscribers — and proving freedom comes from working smarter, not harder.

So we built the ONE strategy for international professionals in English and German markets. And since February 2025, we’ve been officially one powerhouse company — ready to help you scale without burning out. 🚀

Five Years In, One Truth:
The Right Strategy = Passive Income & Freedom!

About us

Contact Kontakt About us Über uns iMellan GmbH MY NU WAYS! Katrin Caldewei Melanie Wild-Schleiffelder

About us Ueber Uns Über Uns

Yes, it’s all about the strategy. 💎

We cracked the code on passive funnels and automation when we made €17,000 on vacation — without lifting a finger.

👉🏻 Here’s what doesn’t work:

🙌 What does work? Our proven strategies that save you years of trial and error — and finally put your income on autopilot and your mind at peace. 

Five Years In, One Truth:
The Right Strategy = Passive Income & Freedom!

About us Über uns

About us Ueber Uns Über Uns

Yes, it’s all about the strategy. 💎

We cracked the code on passive funnels and automation when we made €17,000 on vacation — without lifting a finger.

👉🏻 Here’s what doesn’t work:

🙌 What does work? Our proven strategy that saves you years of trial and error — and finally puts your income on autopilot.

Contact Kontakt About us Über uns iMellan GmbH MY NU WAYS! Katrin Caldewei Melanie Wild-Schleiffelder
client acquisition and request automation Create and sell Digital Products online courses Lead magnet and upsell ideas Contact Decorative Diamond Graphic Client Testimonials Kunden Referenzen about us

Discover the MY NU WAYS! Passive Profit Blueprints!

Knowledge-Based Automated Online passive Income System

Build an Online Business that turns your expertise into sustainable, autopilot income — and your operations into seamless, AI-powered systems.

About us Ueber Uns Über Uns

From Offline ➔ To Online Business

MY NU WAYS!

Passive Income & Digital Products Blueprint

Learn More

From Interest ➔ To Order

MY NU WAYS!

Client Acquisition & Request Automation

Learn More

From Manual ➔ To Automated

MY NU WAYS!

Business Processes & Service Digitalisation

Learn More

PASSIVE INCOME: MADE SIMPLE. MADE DOABLE.

client acquisition and request automation Create and sell Digital Products online courses Lead magnet and upsell ideas Contact Decorative Diamond Graphic Client Testimonials Kunden Referenzen about us

Discover the MY NU WAYS! Passive Profit Blueprints!

Knowledge-Based Automated Online Income System

Build an Online Business that turns your expertise into sustainable, autopilot income — and your operations into seamless, AI-powered systems.

About us Ueber Uns Über Uns

From Offline ➔ To Online Business

MY NU WAYS!

Passive Income & Digital Products Blueprint

Learn More

From Interest ➔ To Order

MY NU WAYS!

Client Acquisition & Request Automation

Learn More

From Manual ➔ To Automated

MY NU WAYS!

Business Processes & Service Digitalisation

Learn More

PASSIVE INCOME: MADE SIMPLE. MADE DOABLE.

kundenreferenzen Contact Kontakt Connect About us Über uns Katrin Caldewei Melanie Wild-Schleiffelder iMellan GmbH MY NU WAYS!

Are We Vibing On This Passive Income Game?

About us Ueber Uns Über Uns

Relying on one income stream is risky — and staying in a traditional offline business model is even riskier. Without a digital strategy and automation, you stay stuck hustling — with security and independence always uphill.

We’re not here for fairy tales or ‘get-rich-quick’ promises. We share what actually works — step by step, tested in the real world.

💡 Done trading time for money? It’s time to claim your freedom and financial security — starting now. ⬇️

kundenreferenzen Contact Kontakt Connect About us Über uns Katrin Caldewei Melanie Wild-Schleiffelder iMellan GmbH MY NU WAYS!

Are We Vibing On This Passive Income Game?

About us Ueber Uns Über Uns

Relying on one income stream is risky — and staying in a traditional offline business model is even riskier. Without digital strategy and automation, you stay stuck hustling — with security and independence always uphill.

We’re not here for fairy tales or ‘get-rich-quick’ promises. We share what actually works — step by step, tested in the real world.

💡 Done trading time for money? It’s time to claim your freedom and financial security — starting now. ⬇️

 

ChatGPT already — but no strategy?

Ferrari 🏎️ Not Scooter 🛵: ➔ 4 Strategic Prompts ➔ Your Sellable Digital Products In Minutes.